CC
About
Chris Cantino is the co-owner of Color Capital. Prior to venture capital, Chris was CMO of Schmidt’s Naturals, and helped propel the company to acquisition by Unilever alongside wife and partner Jaime Schmidt. The couple’s story is told in the book Supermaker: Crafting Business on Your Own Terms (Chronicle Books, 2020). Chris has been written about by publications including Inc., Digiday, Entrepreneur, Shopify, Morning Brew, Forbes and more.
Position in the VCSift Database
- • 2,540 investors hold the Co-Founder role in VCSift. Chris Cantino is one of them.
- • 2,799 investors are based in United States.
Data sourced from 410,343 investor profiles. Updated July 2026.
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