CG

Chris Goward

Founder and President at WiderFunnel

Vancouver, Canada

About

When companies like Google, IBM, Magento, and 1-800 Flowers want to improve their marketing results, they call Chris Goward. Chris founded WiderFunnel with the belief that marketing agencies should prove their value. He is the brain behind the LIFT Model® and Infinity Optimization Process™, conversion optimization strategies that consistently lift results for leading companies. He wrote the book, "You Should Test That!,” which redefined conversion rate optimization and has spoken at 300+ events globally, showing how to create dramatic business improvements.

Position in the VCSift Database

  • 66 investors hold the Founder and President role in VCSift. Chris Goward is one of them.
  • 819 investors are based in Vancouver, British Columbia, Canada.

Data sourced from 410,343 investor profiles. Updated July 2026.

Investment Focus

Contact Information

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