About
With 20+ years of successful marketing initiatives on both the brand & agency side, Chiera is an innovative and creative marketing thought-leader specializing in the creation of strategic digital, traditional and brand building lead generation programs. Leads breakthrough marketing efforts for franchise groups, luxury retail, specialty consumer brands & emerging online retailers. In his current role, Chiera leads strategic marketing efforts for multiple brands of CCA Global Partners, a multi-billion dollar retail marketing and merchandising cooperative, including Flooring America, Flooring Canada, The Floor Trader and International Design Guild. Chiera is also the co-founder of Drive, a personalized marketing automation platform built specifically for independent retailers, helping them to create personalized journeys for their customers and a way to help differentiate independent retailers from big box retailers. Prior to joining CCA Global Partners, Chiera spearheaded franchise and
Investment Focus
- Location
- Boston, US
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