JF

Joel Flory

Co-Founder and Chief Executive Officer at VSCO

Oakland, US

About

As the co-founder and CEO of VSCO, Joel Flory leads the company on its mission to equip, educate, and inspire anyone on the journey toward reaching their creative potential. Joel and his co-founder Greg Lutze combined their passions for photography and technology to build VSCO in 2011. Prior to founding VSCO, Joel was a successful commercial and wedding photographer. A Bay Area native, Joel is deeply involved in the local Oakland community.

Position in the VCSift Database

  • 4 investors at VSCO are tracked.
  • 87 investors hold the Co-Founder and Chief Executive Officer role in VCSift. Joel Flory is one of them.
  • 214 investors are based in Oakland, California, United States.

Data sourced from 410,343 investor profiles. Updated June 2026.

Investment Focus

Location
Oakland, US

Contact Information

em••••@example.com
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