About
Sterling Pratz, is the Founder and CEO of Car IQ, focused on creating the first identity verification and payment network for cars and machines. Sterling founded Car IQ after recognizing the lack of innovation and consistency within the connected car space, specifically around automotive payment solutions. He saw an opportunity for cars to connect and pay for their own services autonomously, removing the need for credit cards in vehicle service and payment workflows at the vehicle level. Prior to Car IQ Sterling founded and was the CEO of Autonet Mobile, an intelligent vehicle telematics and mobile App provider that was the first company to connect the car to mobility platforms. Customers and partnerships included several of the largest Automotive OEM's and Tier 1 Suppliers and wireless providers such as Fiat Chrysler Automobile, General Motors (Chevy, Cadillac and GM Fleet), Maserati, Subaru, along with Verizon, AT&T and Lear Corp. Sterling has more than 25 years of automotive exp
Position in the VCSift Database
- • 92 investors hold the Chairman & CEO role in VCSift. Sterling Pratz is one of them.
- • 7,285 investors are based in San Francisco, California, United States.
Data sourced from 410,343 investor profiles. Updated July 2026.
Investment Focus
- Stages
- growth
- Location
- San Francisco, US
Contact Information
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