Urlab

About

UR Lab is Unibail-Rodamco’s innovation incubator. Launched in 2012, UR Lab organizes and accelerates innovation within the Group and ensures that promising ideas receive the dedicated resources they deserve. UR Lab works closely with internal and external stakeholders—including other Group research departments, large shopping centers and retailers—to monitor trends, identify innovations, test new concepts, and develop implementation plans to ensure the strongest ideas are successfully adopted in Unibail-Rodamco shopping centers across Europe.

Investment Focus

Sectors

proptech

Location

Paris, France